Software Defined Interviews

Deep discussions about technology, enterprise IT, and the like

About the show

Deep discussions about technology, enterprise IT, and the like

Software Defined Interviews on social media

Episodes

  • Episode 71: Matthew Brutsché on Amazon Go and Tech Marketing

    July 30th, 2018  |  1 hr 2 mins

    Brandon interviews Matthew Brutsché from 500 Rockets Marketing. Matt makes bold predications based on his recent shopping experience at the Amazon Go store and we talk about the evolution of digital marketing.

  • Episode 70: Satish Kodukula on Product Management

    April 9th, 2018  |  51 mins 43 secs

    Brandon interviews Satish Kodukula about product management. We compare product management at large companies and startups, discuss how to validate your next startup idea and when to build your minimum viable product (MVP).

  • Episode 69: Analyst Relations, with Rita Manachi

    April 2nd, 2018  |  48 mins 26 secs

    Getting familiar with analyst relations is a key component of an enterprise software business. “Analyst relations” is sort of like PR, but actually pretty different. You want to, of course, drive influence with the analysts, but also consume the content and advise they’re putting out. And while there’s two major firms in the tech world - Gartner and Forrester - there’s plenty of other firms and individuals to work with. In this episode, Coté talks with Rita Manachi who’s been doing AR for over a decade about all of this, plus some advice on selecting drinks and using iPads in meetings.

  • Episode 68: Lineworkers and developers working side-by-side to improve Duke Energy’s software, with John Mitchell

    March 26th, 2018  |  1 hr 56 secs

    This is a great conversation with John Mitchell about Duke Energy improving it’s software capabilities, doing “digital transformation,” as the kids like to call it. We start from the beginning of what kicked the company off, a shift from COTS software to mobile apps and analytics.

  • Episode 67: Javvad Malik on security & being an industry analyst

    March 18th, 2018  |  1 hr 4 mins

    Security, security, security! Everyone wants security, at least they say so. How it’s actually managed and even conceptualized in organizations is a lot more than just patching software and using CAPTCHA’s. In this discussion, Coté talks with Javvad Malik who’s been in the security business for countless years. In addition to talking about how security is done well and poorly, they discuss controversies in the space and establishing a good baseline for securing organizations. Also, there’s talk of being an industry analyst, British patriotism (or lack thereof?) and webinars, among many other topics.

  • Episode 66: Dominic Wellington on machine learning, or, shadows in the datacenter

    March 11th, 2018  |  1 hr 6 mins

    If you only followed the daily headlines, AI and machine learning seem like a magical technologies that will either solve all our problems or put everyone out of work. In reality, there’s little to know AI and machine learning, though complex, has many practical uses. While they’re often delightful, there’re not mystical. Coté discusses how to think about machine learning, how it works, and some examples of what it can do with Dominic Wellington.

  • Episode 65: Walter Bodwell on Agile

    March 7th, 2018  |  1 hr 30 secs

    How do you implement Agile? Why does Agile matter? How has Agile changed in the last decade? Where do you get a beer in Austin? Walter Bodwell answers all of these questions and more in this episode. Plus, we hear how a 9-month old company was sold for $100 Million.

  • Episode 64: Christopher Luciano on Kubernetes & Istio

    March 1st, 2018  |  1 hr 26 mins

    Why does kubernetes even exist, why don’t existing things work just as well for it? And then what kind of applications can you run on it, at least following the original intentions. Once we sort that out, we talk about the same for Istio. We also discuss hospital IT and how large companies like IBM decide which open source projects to work on.

  • Episode 63: JJ Asghar on DevOps, Compliance and Grilling

    February 19th, 2018  |  1 hr 9 mins

    JJ Asghar from Chef explains how he found his way into DevOps and why DevOps makes Christmas better. We also discuss the latest news about Uber's security breach and how it could have been prevented.

  • Episode 62: Nancy Gohring on monitoring, observability, DevOps, & M&A

    February 12th, 2018  |  1 hr 7 mins

    This is a really fun and great episode with Nancy Gohring on monitoring, log management, DevOps, M&A in the space, and tech journalism. Also, we finally get the most concise analysts of the $3.7bn Cisco/AppDynamics deal that I’ve ever heard. If you’re the type of person who knows the words “observiblity,” “The Big 4,” SNMP, or even just DevOps, you’ll like this episode.

  • Episode 61: Jon Collins on the General Data Protection Regulation (GDPR)

    February 5th, 2018  |  50 mins 29 secs

    The EU is rolling out a huge privacy data regulation policy this Spring, the General Data Protection Regulation, or GDPR. If you do anything with “customer data,” you should probably at least take a look at it. Companies like Facebook and others who use customer data to work with third parties are gonna have GDPR all up in their grills. In this interviews episode, we talk with Jon Collins who’s been writing about GDPR of late from his perch in the UK. Jon’s an excellent analyst and always has incisive takes on enterprise IT related matters, as well as music (sadly, not featured in this episode).

  • Episode 60: Sell-side financial analysts, & enterprise software pricing

    January 30th, 2018  |  1 hr 2 mins
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    What do these financial, equity analyst types do? Well, if the stock market was rational, we could probably tell you. This week, we look at one PDF reporting on cloud and try to make sense of it. Also, we discuss enterprise software pricing, THE DANCE!

  • Episode 59: Fear of FANG

    January 19th, 2018  |  1 hr 5 mins
    marketingtalk
  • Episode 58: Who is the CISO?

    December 21st, 2017  |  58 mins 37 secs
  • Episode 57: VC Tech Predictions & Newsletters, Ben Evans edition

    December 15th, 2017  |  59 mins 58 secs
    marketingtalk
  • Episode 56: The tech column/opinion piece

    November 29th, 2017  |  53 mins 13 secs
    marketingtalk